The Newman Center Band and Fr. Albert
Social media is taking over. Almost every organization and company has a profile on a social media site. It’s the cheapest form of advertising and effective public relations.
I too have been sucked in. As part of my internship at the UNLV Newman Center, I will now maintain a blog of events and advertising it on facebook and twitter. I realized this Tuesday after class- that I can meet my marketing objectives as a marketing intern by creating a blog for the UNLV Catholic Newman Center.
It took me a few hours but eventually, I customized my webpage through wordpress and by the end of the day, I had already got 64 hits just from promoting it through social networks and our email database. This method we are learning in class is effective and I hope it draws more awareness to the organization I am representing during my internship.
I am amazed at how effective social media is. I had no clue journalist were using twitter as a source of learning and sharing information. Now that I seek out professionals on twitter, I can learn great resources that come recommended by others in my field. I can also share my knowledge.
It is true that this is the information age. It is so easy to share and learn information. Word of mouth is said to be the most effective advertising. Well, word of mouth via social networking is also effective.
Almost every company has a facebook account because they know people check their facebook everyday and if they can get in their newsfeed with special offers, that will drive business. Twitter and facebook is so popular, it is also used on the go. People can tweet and update their facebooks through cell phones. That’s the best kind of news, instant news. In a generation that has no patience, social marketing is hot.