I first realized Twitter was a viable resource for media and journalsim, when I started to notice my personal shift from TV and newspapers, to online articles and videos. I discovered that I received most of my breaking news from Twitter links and online sources, rather than reading them from newspaper articles and cable news. Even when disasters happened from around the world, it still got to me quicker through my Facebook and Twitter feeds.
In a blog written by Marshall Kirkpatrick, on the use of Twitter for journalism, he explains how one of the most defining characteristics of Twitter, is its ease of use. Twitter is easy to post on, easy to link articles and pictures to, easy to comment, reply, and message from, and lastly, easy to discover items of interest on. It has multiple outlets and uses that journalists can apply to their professional, and personal relations with users.
Journalists also have ways of tracking information on Twitter and Facebook that can be important tools for their success online. In an article on Mashable.com, Leah Betancourt explains how Journalists can track tweets and topics through a dashboard called TweetDeck. You can also feed Twitter search results into an RSS URL, and then use that RSS to create a twitter result that limits tweets to what you’re watching. Another simple way to see what is popular and important on twitter is to look at what is “trending.” This will give a journalist and a news station perspective on what is being talked about and read at that moment.
As for writing on twitter, you want to keep it short and to the point. However, at the same time, keep it interesting and attention getting. Twitter is a great place to use 140 characters or less, to tease a story, and make a reader want to hear what you have to say. Linking articles, updates, and breaking news to a twitter tease, is a great way to get readers, and attention to your work. As a user and informed citizen, it is extremely convenient to go onto twitter and be able to get your news, entertainment, social networking, and work all in one place. This is an important concept to remember as a journalist, because you are no longer limited to the TV or newspaper world. Your reach and influence can be seen in all outlets of the worlds, ever expanding, consumption of media.